Nick Rasines

Head of Cards



Nick currently runs the Cards business for Column, a developer-oriented national bank providing financial services infrastructure to clients. At Column, Nick is responsible for supporting go-to-market efforts and product development related to Column's card solutions. Nick partners with companies looking to provide cards to their customers, which includes engaging with networks, issuer processors, and other ecosystem partners across prepaid, debit, and credit card programs.

Previously, Nick worked in enterprise SaaS in a variety of product partnerships and channel partnerships roles. Before joining Column, Nick led technology partnerships for Segment, a customer data platform which was acquired by Twilio in 2020. At Segment, Nick was responsible for relationships with large cloud platforms, integration partnerships with ISVs, and strategic OEM partnerships. Prior to Segment, Nick led Workplace from Meta’s channel partner team for North America which built and managed an ecosystem of regional, national and global reseller and services partners.

Nick also held roles in enterprise software investing (Scale Venture Partners), Business Development/BizOps (SquareTrade, acq. by Allstate), and investment banking (JPMorgan). He is a graduate of Stanford’s Graduate School of Business and lives in the San Francisco Bay Area with his wife and daughter.

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